A recent article by IT Strategies consultant Marco Boer in Printing Impressions (“Marco Boer Forecasts Growth for Production Inkjet Printing Market”, Printing Impressions, March 22, 2017) firmly establishes production inkjet as a viable printing tool for any printer interested in profitable growth.
“Inkjet technology co-exists with other printing technologies, but its flexibility in productivity, rapid turnaround times and ability to print variable data — while providing attractive profit margins — is making inkjet a tool that print services providers and in-plant printing operations can’t live without.” — Marco Boer, IT Strategies
Boer reports that existing owners of inkjet printing systems are seeing an increase in average monthly page volumes per device, as users become more comfortable shifting volume and, more importantly, developing new applications to produce on their inkjet systems. This, in turn, has led to the purchase of additional inkjet presses.
“IT Strategies believes that well more than one-third of new production inkjet system sales were purchased by existing press owners,” Boer said.
IT Strategy projects all pages produced worldwide on production inkjet printers to grow at a compounded annual rate of 21% between 2015 and 2020. But the highest projected growth forecast is the page count for the cut-sheet, or sheetfed production inkjet category. Presses like Fujifilm’s J Press 720S are projected to experience 80% annual growth rates during this time period.
The reasons Boer states for the high growth of sheetfed production inkjet presses include:
- Investment Spending – The new generation of sheetfed presses has brought the benefits of production inkjet to a new group of printing companies previously unwilling to make the investment required for continuous feed inkjet presses.
- New Applications – Users are finding new applications, and consequently new clients, as they experience how inkjet presses exceed their expectations in quality and turnaround speed. The J Press 720S leads the new generation of sheet fed production inkjet presses which employ higher-resolution inkjet printheads and pre-coat primer options to print on traditional offset sheets.
Boer sites graphic arts quality output, such as full-color books, marketing collateral and even posters, as examples of output from this new generation of high-resolution inkjet systems. He further states that continual advances in ink chemistry, paper substrate compatibility and higher print resolutions are opening up the addressability of even more print applications.
The bottom line is sheetfed production inkjet makes a viable, and indispensable tool for printers interested in profitable growth and revenue expansion in the future.